Thriving through disruption

Thriving through disruption

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Trade in transition

In the next edition of Grant Thornton’s series on trending international insights, we examine how disruption can be an opportunity for growth and differentiate mid-market firms from competitors.

Contents

In a global environment defined by volatility, uncertainty, and constant change, Salles Sainz Grant Thornton shares key insights from the international report Thriving Through Disruption, offering a strategic roadmap for companies to face today’s challenges with resilience, innovation, and forward-thinking leadership.

Disruption is no longer an isolated event—it has become a permanent condition of the business landscape. From cyber threats and extreme climate events to geopolitical tensions and technological transformations, organizations are under continuous pressure to adapt and evolve. Yet, those that anticipate change, respond with agility, and turn risks into opportunities are setting the pace in their industries.

Three disruptive forces reshaping the business landscape:
Digital Transformation and Cybersecurity
Over 55% of companies identify digital risks as a significant threat. Investment in technological infrastructure, automation, and artificial intelligence has become a strategic priority. Cybersecurity is no longer just a technical issue—it is a cornerstone of business trust.

Climate Change and Sustainability
Nearly 50% of organizations acknowledge that environmental factors are impacting their operations and growth. Sustainability has shifted from a regulatory obligation to a competitive advantage. Companies are adopting more responsible, resilient models aligned with the expectations of their customers and communities.

Supply Chains and Geopolitics
Market fragmentation, international conflicts, and shifts in trade policies are affecting supply chain stability. Businesses are responding with more flexible, diversified, and technologically integrated strategies to ensure operational continuity.

“Adaptability has become the most valuable asset of modern organizations. In times of disruption, companies that act with speed, clarity, and purpose not only survive—they lead the change,” says the expert team at Salles Sainz Grant Thornton.

The report also highlights that leadership collaboration, investment in talent, and data-driven decision-making are essential elements for successfully navigating this new environment. Disruption, far from being a threat, can become the catalyst for deep and positive transformation.